People With Aids Coalition 1985 Police Harassment 1969 Oscar Wilde 1895 Supreme Court 1986 Harvey Milk 1977 March on Washington 1987 Stonewall Rebellion 1969As a series of moments and monumental figures with dates beside them, the text isn’t set up in chronological order. It also doesn’t distinguish between public and private histories. It’s open to interpretation by the viewer, but also stands as a “visual reference, an architectural sign of being, a monument for a community that has been ‘historically invisible,'” according to the statement which cites Gonzalez-Torres’s vision for the billboard. “Direct public engagement is fundamental to [Gonzalez-Torres’s] artistic practice, which expanded the possibilities for creative expression both within and beyond the museum walls,” said Public Art Fund Director and Chief Curator Nicholas Baume. “His integration of personal and political content that can bring about both awareness and action in the view has continued to inspire artists and audiences.” Untitled, 1989 is presented in collaboration with The Felix Gonzalez-Torres Foundation with support by Google. It will be on view from June 1 to 30, 2019, in Sheridan Square across the street from the historic Stonewall Inn.
Posts tagged with "Billboards":
Tom Wiscombe Architecture (TWA) has been selected as the winner for “The Sunset Strip Spectacular Pilot Creative Off-Site Advertising Sign Request for Proposal” (RFP) competition for a site located at 8775 Sunset Boulevard in West Hollywood, California.
TWA’s proposal reinvents the billboard as an overall typology, replacing the static, image-based, automobile-centric qualities with digitally driven, interactive, and public-space–making approaches.
The RFP comes as the City of West Hollywood, California, seeks to modernize the ubiquitous billboards that dot the Sunset Strip, a 1.5-mile stretch of Sunset Boulevard that cuts across the city’s northwestern edge. The municipality’s RFP called on designers to “design a technologically advanced, engaging, one-of-a-kind, billboard structure” while also inspiring “a 21st century vision with contemporary digital and interactive technologies, media, and multidimensional graphic design.”
TWA’s proposal reinvents the billboard as an overall typology, replacing the static, image-based, automobile-centric qualities with digitally driven, interactive, and public-space–making approaches. The scheme takes the typical “sign-on-a-stick” billboard and rotates it 90 degrees so that the short edge of the sign rests on the ground. In the process, the billboard transforms from a sign to a bell tower and, in the architect’s words, “speaks to a world where commercial and cultural content can be hybridized, and media is no longer just a way of advertising but a way of life.”
These two, now-vertical billboard planes are then bent and folded into a configuration that allows for human occupation. The billboard assembly is placed onto the site, which is articulated in the manner of a public plaza.
Wiscombe described the project this way: “Just a few months ago, Elton John and Lady Gaga did a pop-up duet right nearby our site, in support of his AIDS Foundation. I like to think of ‘The Belltower’ as a contemporary catalyst and venue for civic engagements like that. We are also committed to making it into a kind of digital testing ground for artists, who will be curated by our partner MoCA. They will essentially be able to take it over for periods of time. I think that fusing together the worlds of art and commerce will give the project life and force us out of our habitual modes of consuming media.”