Posts tagged with "ASH NYC":

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ASH NYC makes Detroit’s Wurlitzer Building sing again

The Siren Hotel 1509 Broadway Street Detroit Tel: 313-277-4736 Designer: ASH NYC After thirty-five years of vacancy and deterioration, Detroit’s Wurlitzer Building is making sweet music in Motown again. The Siren Hotel, recently opened inside the svelte historic terra-cotta building, is the work of ASH NYC, a firm premised on bridging the worlds of interior design and property development. ASH NYC simultaneously acts as designer, developer, owner, and operator of the hotel, and, with assistance from Quinn Evans Architects (QEA), has restored many of the building’s 1926 features, including travertine floors and plaster ceilings. Each of The Siren’s 106 guest rooms features items designed and fabricated by ASH NYC, as well as custom woven blankets by Cranbrook Academy of Art graduate students. The former home of pianos, jukeboxes, and organs boasts six distinctive food and beverage outlets, including Albena, an eight-seat chef’s counter with James Beard nominee Garrett Lipar offering a tasting menu inspired by the Great Lakes, and Sid Gold’s Request Room, a piano karaoke bar. The interior of Candy Bar, the hotel’s opulent cocktail lounge, evokes the sweet pink beaded gowns worn by The Supremes.
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Blinds for walls? ASH NYC installation rethinks conventions of contemporary office decor

Turning mirrors into ceilings, tables into flooring, and blinds into walls, Brooklyn-based design and development firm ASH NYC isn't playing by the standard rules of workspace design. Known for mixing chic interior design and property development, the firm exhibited Office Space at this year's Collective Design held in New York earlier this month.

Covering 1,250 square feet, their installation was situated in the VIP lounge and café at the fair featuring a 60 foot long modular table named Office Table that was made using reclaimed heart pinewood used for the new floors at the Whitney Museum.

Connecting the lounge to the cafe within the fair, the space was encapsulated by an extensive horizontal blind system that doubled up as walls. Also tracing the space's perimeter, an array of sculptural seating cubes—or Office Chairs—offered gathering spaces for visitors to the exhibit.

Keeping with furniture, ASH also produced a limited-edition WC4 chair that was available for purchase on-site. These chairs were interspersed within the vicinity alongside planting that offered a natural counter to the prefabricated space.

A dropped ceiling was also incorporated into the design, employing ceiling panels wrapped in reflective mylar to articulate space seldom—if at all seen in office environments.