MALL stands for Mass Architectural Loopty Loops or Miniature Angles & Little Lines, among other variations. Just like its ever-changing moniker, MALL’s work is constantly shifting. Founded by Jennifer Bonner in 2009, the Boston-based studio develops collections of projects that iteratively build from one to the next. As a graduate of Auburn University’s Rural Studio and Harvard Graduate School of Design—where she currently serves as faculty—Bonner channels her love of the American South and uses her teaching to experiment with new typologies and invent new modes of architectural representation. Her colorful, out-of-the-box approach to design is just one of many reasons why she is named one of AN Interior’s top 50 interior architects. AN spoke with Bonner about stepping away from tradition and what’s next for MALL.AN Interior: So these collections allow you to explore multiple new typologies?Jennifer Bonner: Each of my larger conceptual projects has the potentiality to question paradigms, which is what I’m most interested in. Take the roof forms in Domestic Hats and Haus Gables, a single-family house opening this month made from one of the original Domestic Hats models. I believe the roof plan can be an instigator of space rather than using Le Corbusier’s free plan and Adolf Loos’s raumplan. Here I was looking to expand different roof typologies, which is a topic I dove into while teaching at Georgia Tech.
Read the full interview and see all the images an aninteriormag.com.
There’s a blighted train depot east of downtown Atlanta that’s getting the Hollywood treatment. In an upcoming $100 million mixed-use project, the historic Pullman Yard in the Kirkwood neighborhood will transform from a 27-acre underutilized industrial site into a new “creative city” for the entertainment industry.
Spearheaded by the site’s new owner, Atomic Entertainment, the plan involves building a series of lofts, co-working spaces, a boutique hotel, retail, restaurants, and an outdoor concert venue to attract startups and other creatives to the east Atlanta site. A new set of renderings of the Pullman Yard masterplan was recently unveiled, featuring designs by Brooklyn-based studio OCX and Raleigh, North Carolina, firm Hobgood Architects. Atomic, led by two Los Angeles-based film producers, aims to turn the 115-year-old former railyard into Atlanta’s newest moviemaking mecca, a pedestrian-centric campus devoted to the city’s $9 billion film and television industry, and its booming music scene.
Adam Rosenfelt of Atomic believes the entire project will become a “paradigm for development” going forward. “We’re coming at this from a slightly different perspective as people that work in a collaborative art form,” he said. “This is our first building project, so we’re trying to figure out how to build a mixed-use lot blending the creative and cultural economies of food, entertainment, living, and working, rather than setting up space for the traditional big-box retail economy, which could have easily overtaken this historic area."
The site itself is formally known as Pratt-Pullman Yard and encompasses 12 buildings totaling 153,000 square feet. Constructed in 1904 as a sugar and fertilizer processing plant, it eventually developed into a repair facility for railroad sleeper cars, and during World War II, it housed munitions manufacturing. It has most recently served as the backdrop for scenes in futuristic films such as Hunger Games, Divergent, and the critically-acclaimed action movie Baby Driver. In 2009, it was placed on the National Register of Historic Places, though it has suffered from serious neglect for decades. In 2016, it was designated a local landmark.
The site’s main facilities, two brick-and-steel, barn-like warehouses, will be renovated under Atomic’s vision as the central architectural focus of the preservation project. The renovation is part of the first phase of construction, now underway, and is led by OCX and local firm Lord Aeck Sargent. The rest of the masterplan, designed in collaboration with Hobgood Architects, includes upgrading other existing structures, constructing new buildings, and integrating a site-specific landscape component by James Corner Field Operations.
Karen Tamir, principal-in-charge on the project, said Field Operations may use local relics in new ways to preserve the yard’s industrial roots. They’ll also add a new piece of parkland that stretches from the center of the site to the south as a nod to the old railroad delineation.
“There’s also a large swath of woodland to the east of Pullman Yard that we’ll connect via existing trails, so overall there’ll be ample greenery and room for exploration and relaxation,” Tamir said. “We won’t, however, propose many trees for the historic core because traditionally, they weren’t there when the yards were built.”
Keeping the site’s existing industrial conditions, while simultaneously promoting a verdant outdoor environment means thinking critically about the logistics of jobs that will take place there. To accommodate pedestrians and trucks coming in and out of the facilities, Luke Willis, principal of OCX, intends to connect all programs on-site via a diagonal axis that cuts through the various building blocks. “This allows us to diversify the building typologies and program use to ultimately contribute to the mixed-use development that Atomic envisions for their creative city.”
At the heart of the campus will be the renovated warehouses and a series of soundstages, one of which will be born from an existing 20,000-square-foot steel-clad structure situated near Roger Street, which is the entrance to Pullman Yard, and the rail line leading to downtown Atlanta. Rethinking these historic structures, among other playful design ploys to attract residents and visitors, will make Pullman Yard both a live-work-play destination and a place that not only showcases its former value with pride but also brings new value to the city today, according to Rosenfelt.
An official completion date for Pullman Yard has not yet been revealed, but Atomic hopes to finish the renovation projects by the end of 2020.
Last week, Atlanta’s Mayor Keisha Lance Bottoms announced the city will be setting up its first-ever transportation department. As one of the largest municipalities in the United States and one with debilitating congestion issues, this is a huge step in bringing more equitable mobility for Atlanta locals. The move is part of the mayor’s One Atlanta agenda, which aims to advance equity, diversity, and inclusion through the creation of a safe and welcoming city with world-class infrastructure, services, employment opportunities, and more. She aims to build a better-connected city through the new DOT, which will oversee the management of Atlanta’s 1,500 miles of streets, as well as its sidewalks and bike lanes. The agency will consolidate the road construction and repair efforts of the City’s Department of Public Works along with the planning department’s Office of Mobility. Capital roadway projects that are currently part of the city’s infrastructure investment program will also be integrated into the new DOT’s list of duties.Janette Sadik-Khan, former head of New York’s DOT and transportation official at Bloomberg Associates, will advise Atlanta in the creation of its own office. “A city’s success begins with its streets, and a dedicated department is critical to putting the transportation pieces together,” she said in a statement. “Atlanta has an unprecedented opportunity to change course on transportation, and Mayor Bottoms is showing the strong leadership that a city needs not to just grow but to make real progress for Atlantans.”The Atlanta Regional Commission estimates the metro region—which consists of nine Georgian counties and 5.8 million people—will increase in population by 2.5 million before 2040. While many working-class families in Atlanta rely on the city’s public transit services, including the MARTA system, it’s still a car-ridden town and organized offices such as the new DOT are expected to boost the region’s connectivity and help with long-term planning. Last December, Mayor Bottoms released Atlanta’s new transportation plan that will concurrently guide the future expansion of the city’s transportation services, increase its access and affordability, and help diminish Atlanta's overall dependency on cars.
MALL stands for Mass Architectural Loopty Loops or Miniature Angles & Little Lines, among other variations. Just like its ever-changing moniker, MALL’s work is constantly shifting. Founded by Jennifer Bonner in 2009, the Boston-based studio develops collections of projects that iteratively build from one to the next. As a graduate of Auburn University’s Rural Studio and Harvard Graduate School of Design—where she currently serves as faculty—Bonner channels her love of the American South and uses her teaching to experiment with new typologies and invent new modes of architectural representation.
Her colorful, out-of-the-box approach to design is just one of many reasons why she is named one of AN Interior’s top 50 interior architects. AN associate editor Sydney Franklin spoke with Bonner about stepping away from tradition and what’s next for MALL.
AN Interior:What would you say are the driving forces behind your aesthetic project?Jennifer Bonner: As you probably noticed from looking at my work, each of the projects are very different formally. At MALL, we begin by working on a conceptual and intellectual project first, and the formal emerges out of these considerations. I am against producing an overall “MALL aesthetic” and much more interested in many architectures. Yet within a single project, the process I’ve set up for my office is to work through many iterations around singular ideas—never discarding any, but creating a cute collection. You can see these collections in the work of Domestic Hats and Best Sandwiches. The latter is a colorful spatial experiment questioning how architecture might stack, in which we are interested in reimagining the extruded midrise office tower.
AN: So these collections allow you to explore multiple new typologies?JB: Each of my larger conceptual projects has the potentiality to question paradigms, which is what I’m most interested in. Take the roof forms in Domestic Hats and Haus Gables, a single-family house opening this month made from one of the original Domestic Hats models. I believe the roof plan can be an instigator of space rather than using Le Corbusier’s free plan and Adolf Loos’s raumplan. Here I was looking to expand different roof typologies, which is a topic I dove into while teaching at Georgia Tech.
AN: You’re also keen on expanding your use of unique materials, textures, and colors in your formal projects.JB: Yes, I really want to keep pushing the boundaries of materiality. I’m currently working on this through a project called Faux Brick, a distant cousin to the Glittery Faux-Facade study I developed in 2017. In preparation for this year’s Bauhaus Centennial, I’ve studied a pair of houses by Mies van der Rohe in Germany where I argue that authentic bricks are used as a fake structural strategy. In this project, we’re trying to figure out how the rendering and other representational techniques involving bad bump maps and bad meshes might create new faux-brick facades.
AN: How has your experience teaching and living in different places like London, Istanbul, Los Angeles, and Boston informed your work?JB: As someone who has one foot in academia and one foot in practice, it has been exciting to absorb all of these cities into the way I imagine architecture. Having grown up in Alabama and recently living in Atlanta, I have decidedly made an effort to work on architecture in the American South. It is not by accident that my first architecture, Haus Gables, is located in Atlanta.
AN: For Atlanta, Haus Gables is a really avant-garde residential design. It’s made of cross-laminated timber and features quirky exterior and interior finishes. How were you able to make it so different?JB: It’s completely self-funded without a traditional client—so my partner and I have taken on all of the risk. It was important for me that the design be as radical as possible in my first built work, and not diluted by many external factors. Radical, however, does not mean there wasn’t a fixed budget (which there certainly was). Throughout my career, I’ve worked with several clients associated with the public realm, such as institutions and galleries, but that kind of client is different from, say, a client who wants you to design a house.
AN: So you want to design and develop your own projects too?JB: I wouldn’t call myself a developer just yet. But I’ve always been into what John Portman did in Atlanta in the 1960s as an architect who both developed and found financing for his projects. By doing this, he was able to produce a new typology, the super atrium, which I’m not sure he would have been able to accomplish so early in his career if he had faced typical constraints.
Grace A. Tan, principal and president of the Atlanta and Shanghai–based John Portman & Associates, passed away at the age of 58 on January 27. Tan had been a stalwart fixture at Portman & Associates and had just marked her 34th year with the firm in 2019.
Tan was born in the Philippines and joined Portman & Associates shortly after receiving her Master of Architecture from Ohio State University in 1985 and would later go on to earn a Master of Design Studies from Harvard University. In 1993, Tan was integral in the opening of the firm’s Shanghai office.
Tan trained under John Portman, FAIA, the studio’s late founder and chairman, who died in 2017. Portman was remembered for his futuristic urban hospitality interiors that evoked space stations more than conventional hotels, and Tan readily followed in his footsteps. Her role as the firm’s president put her in a position to strategically grow the company by retaining top talent and participating in competitions.
A service for Tan will be held in Atlanta at a later date.
On Sunday, all eyes will be on Atlanta’s Mercedes-Benz Stadium, the new arena that, less than 18 months after opening, is hosting the biggest sporting event in the nation: Super Bowl LIII. The National Football League (NFL) championship game—this year between the New England Patriots and the Los Angeles Rams—will be played with an architectural backdrop unlike anything in the world.The $1.5 billion Mercedes-Benz Stadium is the most sustainable sports facility on earth. It is LEED Platinum and the only stadium of its kind with a kinetic, retractable roof. Designed by HOK in collaboration with BuroHappold Engineering, the building broke ground in 2014 and officially opened in August 2017 during the Atlanta Falcons’ pre-season. The sculptural structure replaced the 25-year-old Georgia Dome which was demolished the previous month.Ahead of the game this weekend, here’s everything you need to know about the 2-million-square-foot Mercedes-Benz stadium:Situated in downtown Atlanta, the Benz (as locals call it) houses 71,000 seats for NFL games and 32,456 seats for Major League Soccer games. It features a motorized scrim attached to the roof structure that can cover several sections.Designed to emulate the Pantheon in Rome, it features a semi-transparent retractable roof that’s nicknamed “the oculus” that lets sunlight into the interior. Bill Johnson, design principal of HOK’s Kansas City office, said this “literal out-of-the-box” thinking was what won the over Falcons’ owner Arthur Blank who bankrolled the project. “We wanted to move away from the typical square roofs you see on most stadiums and come up with something that created energy in the middle,” Johnson said. “The vision was that the opening would create a very tiny pinpoint of light on the Falcons’ logo at the 50-yard line, and as the roof retracted, the spotlight would become bigger and bigger.”The stadium’s kinetic roof consists of eight, 200-foot-long triangular “petals” made of lightweight ETFE(ethylene tetrafluoroethylene). These petals are fixed to 16 individual tracks that can move at different speeds. The Benz now holds the record for the largest application of a single ETFE membrane in the world at 143,000 square feet. The angular facade of the Benz consists of wing-like sections made of insulated metal panels that wrap around the bowl. As a nod to the swooping wings found on the Falcons’ logo, these sections overlap one another and create a feeling of movement on the exterior. The base of the building features a floor-to-ceiling glass curtain wall that lets light into the facility during the day and serves as a 16-story panoramic window to the city. To Johnson, the success of Mercedes-Benz Stadium has been its ability to create social experiences for visitors. “Fans' tastes have changed and people want a big, game-day experience,” he said. “Some of it is driven by social media, and some of it is driven by younger fans who want to get up and move around throughout an event, gathering together and watching things from different angles.”Several aspects define the Benz as ultra-green. It’s powered by 4,000 photovoltaics, including an array of solar panels designed as carports. Alone, these generate 617 kilowatt-hours of energy each year for the stadium and the surrounding neighborhoods. According to Johnson, up to 10 NFL games can be powered with this amount of energy. Additionally, underneath the stadium is a 600,000-square-foot cistern that can hold up to 2 million gallons of rainwater. Johnson said the intervention has helped decrease flooding in this area of Atlanta, while simultaneously providing irrigation for local trees. One of the most impressive features of the Benz, according to Johnson, is the 360-degree halo scoreboard that wraps the oculus. It stretches 1,075-feet-wide and six stories high. Over 4,000 miles of fiber-optic cable support the ring-shaped screen, as well as the 2,000 televisions, and other technology found in the building.While this is the first time the Benz has hosted a Super Bowl, it’s the third time Atlanta has won the bid in 25 years. The city put out a proposal midway through the construction of the new stadium. Post-opening, its first big test came last month when it played host to the 2018 Chick-fil-A Peach Bowl. The college playoffs will come back to the Benz in late December and next year, it will host the NCAA Men’s Final Four.
For more, check out this timelapse of the Benz's build-out courtesy Earthcam.
Metropolitan Atlanta is undergoing something of an urban moment; new developments and towers are cropping up across the city at a dizzying pace in tandem with public parks, pedestrian zones, and new transit lines. Initiatives such as the BeltLine and The Gulch promise a discernible shift from the car-centric planning that has been the city's course for decades.
On January 16, Facades+ Atlanta will bring together the leading architectural firms executing projects within the city, including Beck Architecture, Mack Scogin Merrill Elam Architects, HKS Architects, Duda|Paine Architects, and John Portman & Associates (JPA).
In anticipation of the conference, AN interviewed JPA's conference co-chairs Gordon R. Beckman, principal and design director, and Pierluca Maffey, principal and vice president of design, to better understand a city in flux and the storied firm's role within this transformation.
The Architect's Newspaper: Atlanta is undergoing a period of incredible growth that is reshaping the physical character of the city. What do you perceive to be the most interesting facade and structural innovations in Atlanta today?Pierluca Maffey: Just like people in many other cities in the U.S., Atlantans are rediscovering the advantages that urban living means to everyday life. The idea of buying a big house with car garages that look like hangars is shifting towards the purchase of more efficient spaces possibly near or well connected to public spaces and activities where human interaction occurs and social experiences unfold. This is the sociological change at the base of the new urbanism that is shaping many cities in the U.S. Share more space instead of owning it; share a mean of transportation; share experiences instead of having exclusive ones and so on. Even the workplace is based on sharing more knowledge to spark innovation, and the hospitality business is doing the same by transforming exclusive hotel lobbies into urban hubs where people and events take place.
In that sense, Portman was way ahead of its time when in the early '60s, while America was abandoning every downtown to escape in the promise land of suburbia, he invested in redeveloping downtown Atlanta. Designing, developing and promoting the heart of the city was and is the best way to build the identity and the culture of a town. The less risky route of urbanizing more land in the outskirts of an older city is far more devastating to the development of a community. Today, we see people demanding for a higher quality of urban living and the administrations and the developers must cater to this “new” idea of a city, one in which people can feel safe to occupy and live during the day and night. Unfortunately, Atlanta does not have the same density as other important cities in the U.S. however, it is moving in the right trajectory to attract the new generations of citizens. Capitalizing on some of the major assets that the city owns like Georgia Tech and the busiest airport in the world, the city is becoming a hub for many industries, and it is attracting a cosmopolitan population that will enrich the experience and the development of this city. These newcomers, like myself, are bringing in new ideas and demanding more updated public space throughout the city.
The results are visible in many recent projects around town, from large to small, where the leading factor is no longer the efficiency and the return on investment, but the public demand for better public spaces and streetscapes where the building facades represent the edges like walls in a house. Unfortunately, the demand for cars is still high because the public transportation grid quality is still very weak but hopefully it will change in the future with the right policies and a good collaboration between public and private partnerships on how to address traffic and development in the city.
Gordon R. Beckman: It's a great time to be in Atlanta. The last two or three generations seem to have found a renewed interest in urban living and its associated benefits, culturally, socially, and environmentally. The result has been an influx of people, an influx of ideas, and a necessity to increase opportunities for living and working. This is a huge plus for the city as it demands increased density, further defining edges between private and public spaces resulting in a more walkable place-oriented city fabric.
Building enclosures fulfill numerous roles, the most basic being to separate us from the elements, but they also form a significant part of the building identity and in the best cases they integrate ideas and ideals of energy to boost occupant comfort while minimizing energy consumption. Importantly, they also become the enclosure system for the public realm and the public spaces of the urban environment. Atlanta, as most cities are, is composed of multiple distinct neighborhoods. As a result, there are numerous projects throughout the city both planned and completed that are unique in their image, form, and enclosure systems.
A key part of Tech Square, the JPA-designed Coda project, derives out of the idea of creating a public open space within the urban block. Its elegant glazed exterior wall defines the street edges, is modulated to define a pedestrian scale at the street and, together with the data center and historical Crum and Foster building, define the inner public space. High-performance glazing together with view glass in a unitized curtain wall contributes to the expectation of LEED Gold status.
Historic preservation is gaining in popularity in Atlanta. How do you perceive this trend altering the city, and how can architects embrace it?LM:Historic preservation is a must. Buildings of the past represent a culture and decisions that were taken at a certain time by people who came before us. That said, when a building loses its main purpose, I see an opportunity for us to reinvent that same structure and breathe new life into it without losing its richness and history. A lot of structures were torn down in the past decades, and that was the trend around the nation. Perhaps it was not the best thing to do, judging with today’s mentality, but we can’t change that anymore. What we can do is preserve what we have today and what was left from before.
Our 230 Indigo is a repurpose of the first office project designed by Portman in the '60s. We converted the first nine floors into a hotel and preserved the rest as an office. The massing composition of Coda was all based on the 1926 Crum and Forster building. It was a priority to preserve the structure as a jewel and that led to a decision to create active space around it and place all the higher structures away from it to create a neutral background for its classical unique architecture.
I am glad that the developers and designers are preserving a lot of the industrial structures bringing new life into them. Ponce City Market and Krog are the best examples we have in town, but there are many more done by other developers and very good architects who understand the richness and responsibility of preserving older structures. What I really do not like is new developments and designers promoting new buildings to look like industrial warehouses. That is tricking the customers, just like giving them a fake 1500 Tuscan Villa in the outskirts of a U.S. metropolis.
Atlanta's skyline is defined by your firm's projects. Can you expand on the relationship your firm has cultivated with the city? LM: Like many other cities in the U.S., Atlanta has seen the exodus of the middle class towards suburbia. The fact that Atlanta has no natural boundaries like mountains or water that could constraint its sprawl in the territory caused the “explosion of the city” into many other satellite cities. At a moment in which Downtown Atlanta lost most of its economic force and middle class, Portman decided to reinvest in the city and never left its core. The office never left downtown, and the investments that were made through the years into what is now a large master plan were able and still can bring millions of visitors to the city. The design aesthetic adopted at an era when brutalism was spreading around the world is seen today as very stark and not inviting. The decision to create an alternative to the open public space offered by the streets was a way to provide safety for people and businesses that were catering to the visitors coming to the conventions and to the fair held by America’s Mart and the Georgia World Congress Center. It is understandable how today we see those solutions as unfavorable to the evolution of the activity and safety of public open spaces however, they provided a viable solution at the time they were conceived and are still significantly successful today with thousands of people meandering through the food court of Peachtree center and the atriums of the Hyatt Regency and Marriott Marquis. Today Ponce City Market and Krog Street offer the more appealing “food hall,” but the concept is the same: an introverted world where the public space is privately owned and managed. We still can’t take a stroll down the street looking at shops and choose a restaurant out of hundreds available like you would do in Europe.
Coda is opening to the city again and it reflects the current city culture. We deliberately created an open plaza easily accessible from two major streets and widely open to the sidewalks. It's a place for gathering and connecting with other people. It's still a privately owned and managed place but exposed and available to everyone to experience. That said, the owner decided on building an adjacent food hall to energize the outdoor space and activate it throughout the day. We are still far from the great public urban space seen in other cities in the U.S. or elsewhere in the world, but those are not developed by private companies. Those public spaces are built by the administrations and they reflect the culture of the society at a particular time. We might not be there yet, but we are certainly ready to play our part in designing them.
GB: Atlanta has a rich and varied architectural legacy. Our founder John Portman contributed to the vast array of projects that define this city. He recognized that for Atlanta to remain a vital urban place, the energy of the urban core needed to be maintained through comprehensive economic planning, as seen in the offices and hotel of Peachtree Center. At the time these projects were being executed, the city was blighted by suburban flight that challenged the primacy of urban living.
Portman and his internal public squares recognized the need for public spaces within the city. Now, our practice is seeking to blur the boundary between interior and exterior. The contrast between the Marriott Marquis and the new Coda project demonstrate this idea in a powerful way.
Atlanta is on fire with its growth, with the metropolitan area projected to grow to nine million residents by 2040. This exponential growth means more work, more housing, more cultural projects, more urbanism, transportation systems, infrastructure, and so on. The future vision of the city largely rests on Atlanta's community of architects, planners, and developers.
Further information regarding the Facades+ conference can be found here.
Three groups in Atlanta are proposing to cover portions of the city’s congested downtown highways with deck parks, or green spaces built over highly-trafficked roadways. Riffing off the recent rails-to-trails developments found in New York such as the High Line or Hudson Yards, these park-like platforms would attract newcomers and new development to Atlanta’s urban core while still allowing cars to continue crossing underneath.According to the Wall Street Journal, several schemes are underway to reimagine Atlanta’s notoriously crowded interstates with deck parks. One proposal, dubbed The Stitch is being touted by Central Atlanta Progress (CAP), a nonprofit community development organization that works to improve and preserve the downtown area. If built, the 14-acre park plan would span the I-75 and I-85 Downtown Connector from the Civic Center MARTA Station to Piedmont Avenue, creating a series of urban plazas and corridors for walkable and recreational space as well as special programming surrounding Emory University and the Georgia Power headquarters. Mixed-use residential projects, restaurants, retail, and medical buildings are also envisioned for The Stitch. Though it seems like an ambitious undertaking—creating a new elevated public space with room for future tall construction—projects like this have been done before. In 2012, the 5.2-acre Klyde Warren Park was completed over the Woodall Rogers Freeway in Dallas, Texas. The city is currently constructing another one near the Dallas Zoo designed in collaboration with OJB Landscape Architecture. Similar initiatives set over abandoned infrastructure have also been erected over the last decade like Atlanta’s own Belt Line, boosting real estate values and enhancing green spaces in underutilized areas.The WSJ notes this is a growing trend. Nearly 30 cities around the U.S. have suggested deck park developments in recent years. Given Atlanta’s rising population and booming downtown development, it looks like the leading Southern city is on track to level up as an urban hub. Georgia already boasts the nation's largest tree canopy in a major metropolitan area, so adding serious acreage to downtown seems like a logical next step. And because Atlanta didn’t secure Amazon’s HQ2 bid, creating one or multiple deck parks in the city center could actually be a viable way to charm tech companies that want dynamic urban environments for their young employees.Besides The Stitch, another plan under consideration in Atlanta is a $250 million proposal for a 9-acre deck park covering Georgia State Route 400. Buckhead Community Improvement District (BCID) and Rogers Partners Architects + Urban Designersreleased renderings of the project in 2017 and announced a planned groundbreaking for 2020. Over the last year, the BCID has been busy raising money for the project. In another section of the city, it's rumored that Chick-fil-A CEO Dan Cathy is looking to build a deck park along North Avenue at the I-85 and I-75 interchange in order to better connect Midtown Atlanta with Georgia Tech. Further details on the idea have not yet been released.
Set deep within the Chattahoochee Hills of northwestern Georgia are four carefully-curated, close-knit communities each designed to emulate architectural styles that could be found around the world. Serenbe, a 1,000-acre neighborhood housing over 350 homes outside Atlanta, offers its residents vastly different aesthetic experiences from hamlet—as they call them—to hamlet via the power of placemaking. Conceived over 15 years ago by Atlanta restauranteur Steve Nygren, Serenbe is designed around a quartet of individual hamlets—Selbourne, Grange, Mado, and the upcoming Mado West—all connected by a few roads and miles of nature trails. The entire site has become a sprawling live and play destination that attracts a diverse group of young families, part-time residents from Atlanta’s core, as well as retirees. Since opening, some have called it a New Urbanist enclave, while others see it as an oasis that provides both access to ample greenery and comforts of city life like walkable downtowns and unique cultural opportunities.For the design-minded, what’s most curious about Serenbe are the various building types packed within each hamlet. From straight-laced Southern homes to metal-clad boxes and Scandinavian-inspired apartment complexes, Serenbe’s architecture is an education in the field of residential design itself. According to Nygren, each hamlet’s architecture is largely influenced by the purpose it serves. For example, Selborne, the first hamlet completed, serves as Serenbe's culture and arts sector. Its Main Street resembles an American downtown with touches of Italian influence found on the building ornamentations. The structures in Grange, which houses Serenbe’s agrarian efforts, evoke both a farmhouse and agro-industrial feel. Mado, a two-part hamlet that’s now under construction, is Serenbe’s sector for health and well-being where the architecture takes on more minimalist designs inspired by Copenhagen and cities in Sweden.Though it may sound like Serenbe is a cookie-cutter community full of non-site-specific architecture, and, if you go there, the whole community will look practically pristine in every way and almost too idyllic, the reality is that the build-out of Serenbe has been meticulously planned to maximize authenticity. Dictated by the Nygren family and the new architecture firm, Serenbe Planning and Design, led by Steve Dray and Cecilia Winston, every adjustment made to an existing home, as well as every new structure built, goes through an extensive design review process where the site, architectural language, floor plan, and other community guidelines are considered before a design decision is made. All the materials used for construction must be original, sustainable, and in keeping with the style found throughout each hamlet. What’s more is that Serenbe’s architecture, much like the popular outposts of Atlanta restaurants on site, is actually an eclectic mix of Serenbe’s strict style and that of other outside architects. Collaborators have included Bill Ingram Architect, J Ryan Duffey Architect, Peter Block Architects, Kemp Hall Studio, and Smith Hanes Studio.AN toured Serenbe during the Nygren Placemaking Conference where the Nygren family annually spells out the story of Serenbe and how it functions as both a business and living destination. Part of what attracts people to Serenbe, according to its residents, is the collection of surprising structures populating the hamlets and how, architecturally, they express the personalities of the people living there.
Commonly known as the capital of the New South, Metropolitan Atlanta is one of the largest cities of the American southeast and has the architectural output to prove it. A number of firms across a range of sizes call the city home, producing designs at local, national, and international levels. On January 16, Facades+ Atlanta will bring leading figures of the city's architecture and development community into a robust dialogue, while also exhibiting an array of facade manufacturers. Gordon R. Beckman and Pierluca Maffey, both directors at John Portman Associates, will be co-chairing the event.
Gordon R. Beckman, Principal John Portman Associates
Pierluca Maffey, Principal John Portman Associates
John Portman Associates
The Allen Morris Company
Mack Scogin Merrill Elam Architects
Gamma Real Estate
Da Vinci Development Collaborative
January 16, 2019
John Portman Associates, founded by the late John Portman in 1953, is the firm perhaps most synonymous with the city the firm has called home for over six decades. The firm, often cited for its soaring atria and forward-looking facades, has imprinted the Atlanta skyline with dozens of buildings, such as the 14-block Brutalist Peachtree Center. Ongoing projects within the city include the 21-story Anthem Technology Center clad in a dynamic perforated aluminum skin. Outside of the United States, the practice has established a significant presence in China, South Korea, and India, leading the design of sprawling complexes and urban master plans.
Duda|Paine Architects, a Durham, North Carolina-based firm, is similarly prodigious in the core of Atlanta and across the country. Founding Principal Turan Duda and Principal Jay Smith will participate in a panel: "Giant Skins: Developments of Midtown Atlanta" that will dive into contemporary projects that define and influence the city’s neighborhoods. The firm is currently wrapping up the NCR World Headquarters with a facade of sweeping glass planes in Midtown, and the 1.5-million-square-foot Terminus campus.
Buckhead, a residential and commercial district just outside of the core of Atlanta, is experiencing a spate of development featuring novel facade designs. Mack Scogin Merrill Elam Architects has led the design of residential, cultural, and commercial projects found throughout the district, such as the recently completed Two and Three Alliance Center towers. Both Scogin and Elam will be leading the panel "Buckhead Rising: Complexities of Commercial Facades," with Ryan Woods, an associate of Beck Architecture.
Similar to other cities across the country experiencing a surge in growth, Atlanta is reappraising its architectural heritage as an asset to be preserved and enhanced. Across the downtown area, historic towers including the 117-year-old Flatiron Bower and the Hurt Building have been painstakingly restored and repurposed for contemporary uses. "Atlanta Repurposed: Adaptive Re-use and Preservation of Facades" will survey projects across the city utilizing unconventional methods of restoration.
Representatives of HKS Architects, The Allen Morris Company, Gamma Real Estate, Lucror Resources, and DaVinci Development Collaborative will also lead panels following contemporary development in Atlanta.
Further information regarding the conference may be found here.
Leading up to Super Bowl LIII, Atlanta, Georgia, is being outfitted with 30 new public murals depicting the city’s strong civil rights legacy. WonderRoot, a local arts and advocacy organization, has teamed up with the Atlanta Super Bowl Host Committee to detail these stories in a new citywide initiative called Off the Wall: Atlanta’s Civil Rights and Social Justice Journey.Ten artists were chosen for the seminal project and were asked to create permanent murals based on 43 separate community conversations with over 1,000 local participants this summer. The extensive public engagement process is part of Off the Wall’s five-part program which, in addition to installing the large-scale artworks, includes a public media campaign and policy push to boost awareness of Atlanta’s history and current work to advance equality.Chris Appleton, executive director at WonderRoot, told the Atlanta Business Chroniclethat hosting this national sporting event is a can’t-miss opportunity to showcase the city’s diverse cultural landscape and create lasting iconic works for the residents of Atlanta. “We started asking the question: How will the stories of the communities be told during the Super Bowl?” he told the Chronicle. “We started pulling on that thread: Atlanta's legacy relationship to the civil rights movement. We had a desire to shine a spotlight on Atlanta as a beacon for hope and change.”
The murals are currently being installed around downtown Atlanta and the neighborhoods of Sweet Auburn, Vine City, English Avenue, and Castleberry Hill that surround Mercedes-Benz Stadium where the championship football game will be held on February 3, 2019. Installation of the art works will continue through the end of 2019. Check out some of the murals here.
It’s official. Atlanta is about to take on one of the most ambitious and controversial building projects in its history. Last Monday, in a midnight vote before election day, the Atlanta City Council approved a $5 billion proposal to redevelop “The Gulch,” a 40-acre swath of sunken rail yards and parking lots in downtown Atlanta. Thanks to the decision, CIM Group, the Los Angeles-based agency that’s been eyeing the site for some time, will now likely receive a large government subsidy as the sole bidder on the project. CIM’s big plans for The Gulch came to light last November when people started speculating the meaning of an impact fee assessment filed with the city that month, which proposed the redevelopment of over 10 million square feet of publicly-owned land next to the Philips Arena. Over time, it became evident that CIM, a company founded by the brother of Atlanta Hawks owner Tony Ressler, was responsible for the filing and wanted to offer The Gulch to the city as part of Atlanta’s bid for Amazon’s HQ2. Despite news that Amazon will definitely not be coming to Atlanta, it seems that CIM’s plans to revitalize The Gulch are still underway.The scope of the project is nearly unparalleled, comparing only in size to Manhattan’s 28-acre Hudson Yards neighborhood and CIM’s 27-acres Miami Worldcenter development. Within The Gulch, the developer aims to create 9 million square feet of office space, one million square feet of retail, as well as room for residential and hospitality. The “mini city within the city” will sit atop a podium of parking garages and connect with a new grid of streets and parks. It could include more than a dozen new buildings, completely reshaping the city’s skyline. Newly-elected Mayor Keisha Lance Bottoms is a large supporter of the project. Leading up to last week’s vote, she started a massive campaign to “Greenlight the Gulch,” asking for the public and the city council to approve the around $1.9 billion subsidy package for the private project. In a tight 8-6 vote, her plan won out.Though the government is now on board, many locals aren’t game. Critics of the projectsay the area should be dedicated to a new transit hub (an idea that started in 2012), while others argue that an increase in luxury housing will raise rents and property taxes in low-income communities near downtown. While Bottoms's proposal requires CIM to build at least 200 units of affordable housing within The Gulch and invest $28 million into a citywide trust fund for affordable housing, some still hope for a better deal. Many say the process for approvals has been rushed and the public hasn’t gotten enough say. Since CIM’s plans were unveiled last year, things have moved at an unprecedented speed. Even opponents seem eager to build something in The Gulch, but only if it benefits the city, not the just owners who develop it. Given CIM’s large-scale goals for the site, this will be a fight with the public for decades to come.