The fate of a lot more than who will be the next Chief Curator of Architecture and Design at the Museum of Modern Art has been hanging in the balance since Terence Riley announced last month that he was going resign from the position he has held for 14 years: That role has been the primary force able to confer star status on architects (or deny it) and to define new directions in architecture, whether they exist or not.
For 75 years, ever since Philip Johnson and Henry-Russell Hitchcock started research for the 1932 exhibition, catalogue, and book that came to be known as The International Style, MoMA has been creating reputations and identifying trends more successfully than any critic, magazine, book, school, or other institution. Though the show was called Modern Architecture, International Exhibition, it described a particular kind of modern architecture which, like the paintings and sculpture the museum was showing at the time, was assertively geometric and came mostly from Europe. The catalogue's title, Modern Architects, implied a wider reach than it had, since the technologically advanced skyscrapers of the age were not included. And although the exhibition had a section on housing, selected by Lewis Mumford, the overall emphasis was on aesthetics. No wonder the show is usually called The International Style, the title of the book published by Johnson and Hitchcock that same year, minus Mumford's material. What had begun in Europe as a social movement was presented as a style. Hitchcock and Johnson even redrew Mies van der Rohe's 1929 Barcelona Pavilion and 1930 Tugendhat House to emphasize the abstract, geometric qualities that they had identified as characteristic of the style.
Four years ago, Riley and Columbia University architectural historian Barry Bergdoll redressed that distortion in MoMA's Mies in America show by exhibiting original drawings for both buildings along with the ones that had been displayed in 1932, noting the earlier alteration in the exhibition and catalogue. That public institutional admission was only one of a series of decisions Riley made that showed he was his own man. When he was hired, in 1991, after he had organized an exhibition at Columbia University on the history of the International Style show, it was widely assumed that he was Johnson's personal choice and, as such, Johnson's influence would continue.
Johnson had been a potent force at MoMA for years. The stars of the International Style show were given exhibitions again and again (ten on Mies, nine each on Le Corbusier and Wright). Johnson's friends Peter Eisenman, Charles Gwathmey, Michael Graves, John Hejduk, and Richard Meier made their debuts as Five Architects in 1969. When Johnson was flirting with postmodernism, MoMA published Robert Venturi's Complexity and Contradiction in Architecture as the first and only Museum of Modern Art Papers on Architecture (1966) and held The Architecture of the cole des Beaux-Arts exhibition (1976), when Arthur Drexler was curator. And when Johnson lost interest in the movement, he guest-directed the Deconstructivist Architecture show (1988), an event that not only helped counter the classicizing influence of the postmodern movement but also advanced the careers of all the participantssEisenman, Frank Gehry, Zaha Hadid, Rem Koolhaas, Daniel Libeskind, Wolf Prix of Coop Himmelb(l)au, Bernard Tschumiiby suggesting that they were the heirs of Russian constructivism and practitioners of a new style, rooted in history and modernism at the same time. They all denied that there was any such thing as decon,, none louder than Eisenman who touted deconstructivist philosophy as an continued on page 14 position is power continued from page 13 influence on his own work, was close to Johnson, and was the main personal link between the participants.
The Deconstructivist Architecture show did, however, rekindle interest in modern (or modernist) architecture, which was good for the Modern. The museum hadn't had an architectural blockbuster since Drexler's 1979 survey, Transformations in Modern Architecture. During the heyday of postmodernism, other institutions, such as the Cooper-Hewitt and the Architectural League of New York, shared the role of tastemaker. And MoMA, which had always undertaken historical exhibitions but mainly of modern masters, showed the work of Gunnar Asplund, Edwin Landseer Lutyens, Ricardo Bofill and Leon Krier as well as of Le Corbusier, Richard Neutra, and Mies as usual. Also during those years, the museum, which had always practiced what it preached, hired Cesar Pelli to design an addition, instead of Johnson who had designed the garden and the earlier new wings. (Philip Goodwin and Edward Durell Stone designed the museum's main building very much in the International Style, in 1939.)
It was only at the very end of the 1980s that younger modern architects' work reappeared on MoMA's walls. While Stuart Wrede was in charge (1986692), there were exhibitions of Emilio Ambasz (a former MoMA curator), Steven Holl, Diller + Scofidio, and Tadao Ando, as well as of Mario Botta and Louis I. Kahn (his sixth at MoMA).
Riley's first show, in 1992, was the small New Furniture Prototypes by Frank Gehry. Then came his Previews series, with the Nara Convention Hall Competition Exhibition by Arata Isozaki, Rafael Viioly's Tokyo International Forum, Raimund Abraham's New Austrian Cultural Institute in New York, and the show, Bernard Tschumi: Architecture and Event.
Riley's OMA at MoMA: Rem Koolhaas and the Place of Public Architecture appeared at the end of 1994, around the same time S,M,L,XL was catapulting the Dutch architect to superstar status. The following September, Light Construction focused on thin-skinned, transparent and translucent buildings by more than 30 architects from ten countries. Works by Herzog & de Meuron, Jean Nouvel, Renzo Piano, Gigon and Guyer, Nicholas Grimshaw, Toyo Ito, Fumihiko Maki, Ben van Berkel, many of whom were little known in this country at the time, were shown along with those by well-known Americans, such as Johnson, Gehry, Holl, Tschumi, and Tod Williams Billie Tsien, newcomers like Joel Sanders, Thanhauser & Esterson, and some visual artists. The premise of the show was rather elusive but Riley proved that he was willing to take risks and promote work different than his own. (Like previous heads of MoMA's architecture and design departmenttJohnson, Philip Goodwin, Drexler, and WredeeRiley is a practicing architect, in partnership with John Keenen.)
During Riley's tenure, his department staged, as it always had, historical shows (on the United Nations, Alvar Aalto, Lilly Reich, Wright, Mies) as well as more unconventional presentations like Fabrications (1998), a three-museum event that invited architects to create site-specific installations (at MoMA, contributors were TEN Arquitectos with Guy Nordensen, Office dA, Smith-Miller + Hawkinson, and Munkenbeck + Marshall) and A Paper Arch (2000) by Shigeru Ban, a grand latticed canopy for the museum's garden. Riley's ambitious The Un-Private House (1999) introduced a number of new talents (Michael Bell, Thomas Hanrahan and Victoria Meyers, Hariri & Hariri, Winka Dubbeldam) and ways of exhibiting architecture. The gallery was arranged as rooms to sit in, including a living room in front of a large video screen and a dining table with interactive electronic images projected at each place-setting.
Riley also played an advisory role when the museum began planning another addition to almost double its size. Most, but not all, of the architects invited to compete were ones whose work he had shownnHerzog & de Meuron, Holl, Ito, Koolhaas, Tschumi, Viioly, Williams/Tsien. Also invited were Wiel Arets, Dominique Perrault, and Yoshio Taniguchi, who won the commission. The sensibilities Riley had highlighted in his shows were very much in evidence in the museum competition, while Johnson's friends were not.
Johnson's early emphasis on aesthetics, however has been dominant at MoMA in recent decades. The architecture shown at the MoMA, like the art, is chosen for artistic merit and originality first. From the museum's beginning, under its zealous first director, Alfred H. Barr, Jr., the museum's staff saw their new institution as a populist one whose fundamental mission was to educate the general public about the developing culture of modernism,, former MoMA curator Matilda McQuaid writes in an essay that appeared in the exhibition catalogue Envisioning Architecture: Drawings from the Museum of Modern Art (Museum of Modern Art, 2002). Although it was the first museum devoted to modern art, and the first general fine-arts museum to have a curatorial department devoted to architecture,, writes Riley in his contribution to the same catalogue, the MoMA was chartered as an educational institution, rather than a museum.. The museum has always had extensive lectures, tours, and symposia to accompany its exhibitions.
Before World War II MoMA also actively tried to link architects and potential clients,, McQuaid notes in her essay. And because for a long time it was the only place where architecture was exhibited with art, MoMA's influence in the world of architecture may have been greater than its impact on painting and sculpture, which were shown in museums and galleries throughout the world. Placing architecture and design in a fine art museum privileges aesthetics, but it also allows a consideration of their personal, private, technological, handmade, and visionary aspects. At least partly because of MoMA's influence, these dimensions of architecture and design are being celebrated today at the Canadian Center for Architecture, Georges Pompidou Center, San Francisco Museum of Modern Art, Netherlands Architecture Institute, and a whole host of progeny the world over. But the Museum of Modern Art is still the mother ship, so it matters very much who takes Terence Riley's job and what he or she does with it.
Jayne Merkel is a New York writer whose most recent book is Eero Saarinen (Phaidon, 2005).
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The fate of a lot more than who will be the next Chief Curator of Architecture and Design at the Museum of Modern Art has been hanging in the balance since Terence Riley announced last month that he was going resign from the position he has held for 14 years: That role has been the primary force able to confer star status on architects (or deny it) and to define new directions in architecture, whether they exist or not.
Architecture criticism, whether written for the profession or the general public, has one primary purpose: to parse the good from the bad. Of course, criticism involves much more than thumbs-up, thumbs-down assessments. Architecture is far too complex, demanding analyses on far too many levels. The critics interviewed here describe how their varied concerns—technological, political, ecological, cultural—have shaped their approach to a field they helped create. Meanwhile, a new generation of critics are joining ranks in what Ada Louise Huxtable calls "an uphill battle," setting out to prove that responsible criticism benefits not just the profession but society at large.
Ada Louise Huxtable
Born and educated in New York City, Ada Louise Huxtable pioneered the field of architecture criticism in the United States. In 1963, she became the architecture critic for The New York Times, a position she lobbied her editors to create, and which she held until 1982. She's still active today, at the age of 84, serving since 1997 as architecture critic at the Wall Street Journal. Over the course of her long career, she not only traced the trajectory of modernism, preservation, and urban development but influenced it.
Huxtable had worked as an assistant curator of architecture and design at the Museum of Modern Art from 1946 to 1950. She was a Fulbright scholar in Italy in 1950 to 1952, extending her research on modern Italian architecture, which she began as a master's student in architectural history at the Institute of Fine Arts. She emerged as a critic at a time when cities were in crisis, losing their built patrimony in the name of modernization and renewal. She built a mass audience for architecture criticism by bringing reason and passion together in straight-talking—sometimes sarcastic, always sophisticated—prose. When she won the Pulitzer Prize in 1970, her field was validated and papers across the country rushed to add architecture to their critical and journalistic beats.
Her newspaper columns are anthologized in Kicked a Building Lately? (Quadrangle, 1976), Goodbye, History, Hello, Hamburger (Preservation Press, 1986), and Architecture, Anyone? (Random House, 1986). She is also the author of The Unreal America (New Press, 1997), and Frank Lloyd Wright (Penguin, 2004).
What was the attitude toward architecture criticism when you were starting out?
There wasn't any! I'm proud of the fact that I convinced The New York Times that it needed to have an architecture critic. The very first thing I wrote for the Times, even before I started freelancing for them, was a long letter to the editor. This was 1959. The Sunday art section had a praising review of a photography show of a modernist housing project in Caracas. I had just been there and saw the project and the residents were having a terrible time—these were people from the countryside, having to deal with elevators and an alien type of architecture. The paper published my letter in full. Not long afterward, I got to do a cover story for the magazine, on the Guggenheim. I was terrified.
You were freelancing for the Times before they named you the critic. What shaped your story ideas and why do you think they grabbed your editors' attention?
I felt New Yorkers were entitled to more than they were getting from developers. There was so much building in the city but there was a total lack of understanding or care about architecture. I had just gotten married and my husband [industrial designer Garth Huxtable] was part of the team designing the interiors of the United Nations. I was just fascinated with architecture and construction.
The Times had plenty of real estate coverage. There were constant press releases about new buildings, all full of praise. These all came from real estate developers; at that time, there were no publicists for architecture. And I'd go to the editor and say, Good buildings don't just grow on trees, you know.
One day I walked in to see Lester Markel, who ran the Sunday magazine. I remember I had a notebook with a list of all the stories the Times was missing. Well, you tell an editor what he's missing, and he pays attention. I was a young, brash, believing woman. You have to be very naive. I was fixated on what I was interested in, so it didn't occur to me that you didn't barge in on an editor and ask for what you wanted. You have to give the Times a lot of credit.
How much input did your editors have in what you wrote?
Because they didn't know anything about the subject, they pretty much took anything I would suggest. And papers are always hungry for copy. Remember, too, this was a time of urban renewal and the total destruction of Lower Manhattan, when the beautiful warehouses on Front Street were being torn out for street-widening and Greenwich Village was being threatened. Most of the writing was crisis-oriented. You were crusading.
The paper didn't think we could do opinion pieces unless we first reported the facts of a story, so I would write news stories and appraisals that would appear in the daily newspaper. Then my critical columns appeared on Sunday. My criticism pieces were never edited because I was given the title of critic immediately. I don't know how it is at the Times today but back then, critics were edited for length and style. They never meddled with content.
After 10 years, they invited me to join the editorial board. I stopped writing for the daily paper and only wrote the Sunday opinion. That's when they hired Paul Goldberger to write for the daily paper.
How has the role of the architecture critic changed over the years?
The role is the same but the emphasis has changed. A critic has a lot of responsibility. It is largely informational and educational—to let the public know what's going on in the large and small issues and to let them know the difference between good and bad, how to distinguish a work of art. Today, I think the emphasis is too much on chasing celebrities, which has emerged all through society.
I want people to understand that architecture is an art. It's been my life's battle, to increase awareness of the field. But the way things have gone ...don't wish for what you ask for! Architecture is definitely more in the public eye today than before, but I don't think it's understood any better.
How do you deal with any controversy your pieces elicited?
It was always difficult but I'm not capable of doing anything else. I'm of a generation that was not brought up to work in a man's world, to deal with jealousies—I'm fairly thin-skinned. But the Times was always wonderful. There were times that powerful people demanded meetings with the publisher to protest my pieces.
One time, a developer pulled a big advertising section because of something I wrote, but I was never blamed. The publisher only asked me, "Do you have all your facts and are they right?" It's a great lesson for all critics. You've got to have all your facts.
My feelings of insecurity were always before I wrote. I would worry, "Am I going to be able to write this piece?" And I'd work doubly hard. I remember one the first pieces I wrote about Colonial Williamsburg. I wrote about how much of it was wishful thinking, how much was destroyed to build it, and how it was a false form of preservation that denigrated real history. I heard that later that they put up a sign there that read, "Ada Louise Huxtable is a Tory!"
Who do you consider your audience?
I don't really ask myself that question when I'm writing. If you have enough belief and pleasure in what you are writing, and write in an understandable manner, then an audience finds you.
One complaint I've heard from lay readers about architecture criticism—particularly of Herbert Muschamp's writings—is that they think they must have a background in the field to understand it.
That is the fault of the people writing it. A lot of writing has been self indulgent, really. You can imagine how I feel about it. The Times didn't know better, I suppose. It's as innocent about the field as anybody. Architecture criticism is still an uphill battle. That's why the responsibility of the critic is so great. It's the way my editor, Clifton Daniel, felt. He trusted me. He always said, "I knew if you got in trouble I'd hear about it soon enough."
I think my approach works for a changing field. I'm not dogmatic or doctrinaire. I stay open-minded. If you're rigid, you can't be a good critic. I wouldn't be in it if I didn't feel optimistic. I'm still full of wonder, I still love it. I like seeing what's going on with vernacular architecture now, for example. And the arguments over 2 Columbus Circle show that the preservation movement is upside down right now. When they compare its loss to that of Penn Station—I've got smoke coming out of my ears! It's not being lost, it's being transformed. I live and believe in the present. I don't live in the past and you can't live in the future. That's why I'm basically a modernist.
Cathy Lang Ho is an editor at The Architect's Newspaper.
In an attempt to legislate an impossible balance between a profitable city and a livable city, New York has created a monster—call it Frankenstein zoning. The process by which good intentions and innovative practice are turned into an urban nightmare has been gradual and technically arcane. But what has been happening, insidiously and overtly, is that the whole idea of zoning has been turned upside down. It has been subverted from a way to control building bulk and size to a method for getting bigger buildings than ever.
If that seems like an anachronism, it is; exactly the kind of overbuilding is being encouraged that the law was designed to prohibit. The result, which is just beginning to be visible, is the rapid appearance of ranks of oppressively massive, sun- and light-blocking structures of a size that we have never seen in such concentration before. Their outline and impact appeared first on Madison Avenue from 53rd to 57th Street, with the 42-story, block-long Tishman building from 53rd to 54th Street, another tower across Madison at 55th Street, and the gargantuan AT&T and IBM buildings, from 55th to 56th, and 56th to 57th Street. This enclave of blockbusters was joined by the huge Trump Tower looming on the Bonwit Teller site at 56th and Fifth.
When the first of these immense projects designed under the city's revised 1961 zoning regulations appeared, such as Olympic Tower on Fifth Avenue or Citicorp on Lexington, they seemed unique; as singular structures they were more interesting than overwhelming. As a standard to be replicated, however, they have become cautionary examples. What must be understood is that this wave of bigger-than-ever New York buildings is not some overreaching passing fancy. It is the new and future norm. The bottom line is that the developers build what they are permitted to by law.
These new buildings, therefore, are equally revealing of the manipulative, negotiable, and mutable art that New York's zoning has become. And because what New York does in zoning is emulated by the rest of the country, whether it is innovative and constructive or dangerous and foolish, other cities will probably follow an example that has evolved from a reasonably system of controls, including creative attempts to balance restraints with public amenities, to an ad hoc exercise in horse-trading that is a clear environmental disaster.
When Allan Temko started writing for the San Francisco Chronicle in the early 1960s, he didn't see himself as a regional critic, despite outsiders' perceptions to the contrary. Back then, the city was a fast-growing metropolis, the Golden State's financial capital. But Temko hardly limited his writings to the region. He wrote a book on Eero Saarinen and countless articles for Architectural Forum (he was its West Coast editor), Horizon, and other magazines. Still, Temko, now 81, is best known as an activist who unhesitatingly took on anything that threatened the Bay Area's soul—the first designs for the San Mateo Bridge, for example, and the horrendous plan to criss-cross San Francisco with freeways. Without Temko's voice, the Bay Area would be markedly different, and decidedly less beautiful, today. Fifteen years have passed since Temko left his post. One realizes, talking with him, that the people he wrote about were often his friends, despite his reputation for making enemies. He was admired, even by his targets, for his ability to place design in a cultural context he so clearly loved.
How did you become a critic?
When I left Columbia University in 1947, my professors helped me get an American Lectureship at the Sorbonne. I was in France, teaching American literature, for seven years. Most of this time, I looked at Gothic churches, which to me had everything—rational structure and daring new forms to suit new conditions. But I also saw modern architecture, like Le Corbusier's. Because there was no good book in English on Notre Dame, I wrote one. [It was published by Viking Press in 1955.] Lewis Mumford edited it. When I returned to the U.S., he suggested I do what he was doing for the New Yorker, but for a mass audience. I knew the executive editor of the Chronicle, Scott Newhall, so I went there.
What's changed since then?
In the 1950s and 60s, people talked about painters, sculptors, and politics. Now they talk about buildings, spaces, and important environmental problems. The need for good criticism has never been greater, but if you look around, it seems mighty sparse. There are some outstanding critics, like Blair Kamin of the Chicago Tribune, but not many writing today understand activist criticismm the need to get out there and fight with fang and claw. With a big metropolitan paper, you can accomplish a good deal. Looking back, we were much better at stopping bad things than creating good things, but we were far ahead of other metropolitan areas, especially when you consider our resources. One big difference between being the critic of the Chronicle and being one for a great newspaper like The New York Times is that New York is really unmanageable. Here, it was possible to have an effect—to stop the freeways and keep Fort Mason and the Presidio from being ruined.
How were you edited at the Chronicle?
Newhall read my things. So did the city guys, the assistant managing editors, and if they couldn't understand something, I'd rewrite it. They were good stand-ins for the public. Newhall encouraged me to be controversial and shielded me from the owners. When the architect of Pier 39, Sandy Walker, sued me for $2 million, the Chronicle defended me. Actually, Bill German, then the executive editor, told me that if I lost, the paper would pay half! The suit was thrown out, but Walker appealed. When I learned that the case was back in court, I asked Chronicle executive Phelps Dewey why I hadn't been told. "We want to win this thing," he replied. When you're trying to stop something, you have to go straight for the jugular. Most critics today don't have that instinct—but neither do their papers. I'm vain enough to think that I could have stopped the whole Bay Bridge fiasco if I hadn't been ill.
What influenced you as a critic?
My years in France led me to see art and architecture as expressions of great civilizations. I always cared about heightening the public's sensibility. I wrote for the educated public, but I wanted everyone else to be able to understand my articles and enjoy them. I saw my role as achieving better design for the whole region. I might have been the only architecture critic in this period who looked at cities at a larger scale—even as large as, say, the Bay Area's seashore, which became a national park. Today, you can walk on public land along the ocean for 50 miles north and south of San Francisco. That wouldn't have happened without people fighting for it, and stopping things like the nuclear reactor that PG&E wanted to put on Bodega Head. I played a big part in these initiatives, writing articles and then getting the Chronicle behind them. They were great victories. But I took on causes that ran the gamut—protecting Frank Lloyd Wright's store on Maiden Lane from retrofitting, sparing Market Street the mediocrity of the early design for San Francisco Center, taking Silicon Valley seriously, helping make the Presidio a national park. That's an appropriate range for a critic.
Did you make enemies?
Sometimes I was a bit harsh. People say I was brave, but that wasn't the point. It sold newspapers. It still would today but, despite media's resources, there's still not enough serious coverage of architecture and planning. One big difference is that when I was writing, I was often speaking for the paper as an institution. I would write a critical piece and then I would write an unsigned editorial for the Chronicle that supported my stance. Without that endorsement, there's no way I could have accomplished what I did.
What do you think of today's critics?
There are very few people writing things that you'd remember the next day. Part of our purpose, after all, is to be entertaining. Architecture is like tennis—there's a small group playing at Wimbledon, and the rest are playing on the neighborhood courts. Which is not to say that the small courts don't have big players. When I started as a critic, San Francisco was a magnet for good architects. Richard Rogers was among them—he appeared on my doorstep one summer, saying, " Lewis Mumford sent me,"—and I got Chuck Bassett to sign him on at SOM. That influx of talent gave us Bassett in my generation and Stanley Saitowitz in the next—architects whose work is original and unique but which also reflects what they found here.
John Parman co-edits "Commentary" for San Francisco's LINE.
All that is maddeningly incompetent, stupidly complacent, brutally insensitive and almost incredibly extravagant in San Francisco—a city that perhaps did know how to build in William Howard Taft's time, but would be hard-pressed to erect a decent municipal doghouse today—is epitomized in our New Era Airport, which in fact is one of the most old-fangled, inconvenient, and wastefully designed air facilities in the nation.
As a gateway to San Francisco, it should be blazoned with the inscription of Dante's Inferno: Abandon all hope, ye that enter. For if this is the best we can do in the way of large public works that, precisely because of their staggering cost, are supposed to serve long-time needs, we had better give up hope for the future environment in this part of the world.
Rather than inaugurating a new era, this sprawling assemblage of malconceived and coarsely executed structures is already obsolete. Almost certainly the entire terminal—which even in its unfinished state measures about half a mile from end to end, and may yet be extended farther—will have to be extensively rebuilt if not totally demolished when the supersonic jets go into operation. Yet by rough estimate the city has thus far sank $45 million in terminal and parking facilities alone, and the end is not in sight.
The Public Utilities Commission—a veritable citadel of mediocrity—is cheerfully prepared to spend as much again, or more, to complete the master plan, which to me is not a plan at all, but a gross improvisation at the taxpayers' expense.
Surely this colossal boondoggle warrants a Grand Jury investigation, such as the one which yielded such fascinating information concerning the genesis of the late Charles Harney's multimillion-dollar beauty, Candlestick Park.
But the public is entitled to know who, precisely, made the efforts which saddled the city with the most unwieldy airport of its size in the country, and why a comparable metropolis, Washington, D.C., obtained at substantially lower cost a resplendent terminal in every way vastly superior to our own. Above all, we should find out what is wrong with the building procedures of the city government, and try to set them right before more damage is perpetrated. For in recent years we have been suffering from an onslaught of architectural butchery that might be likened to a St. Bartholomew's Day Massacre, administered by self-righteous hacks.
The airport, in truth, is merely one of a series of so-called civic improvements—the Geary Street expressway is another, and so is the new Hall of Justice, which is the most unjust building in town—which re really public excrescences.
Paul Goldberger joined the staff of The New York Times in 1972 at the age of 22, and a year later was named architecture critic of the daily paper. For nearly 10 years, Goldberger was the junior critic under the paper's esteemed senior critic, Ada Louise Huxtable. Shortly after ascending to the role of chief critic in 1982, he won a Pulitzer Prize (in 1984). As critic for nearly 25 years at the newspaper of record, Goldberger was often a champion for architectural values in the civic realm and at other times, an easy target for those who considered his views one and the same with the Times. During the heady 1980s, he was one of the few critics who wrote favorably about postmodernism, fueling a lively debate that pushed architecture further into the public's consciousness.
In 1997, Goldberger left his New York Times post to succeed Brendan Gill as the New Yorker's architecture critic, a position he holds today, simultaneously serving as dean at Parsons the New School of Design. Goldberger has proven to be one of the most prolific and long-standing critical voices in New York.
He is the author of several books, including most recently Up From Zero: Politics, Architecture, and the Rebuilding of New York (Random House, 2004).
How did you get started in criticism?
I had been interested in architecture since I was a kid. I remember when, once for my birthday, some family friends gave me a subscription to Progressive Architecture, which I found amazing. I didn't understand what was in it but I read most of it and found it very enticing.
I love architecture and I love journalism. And I wasn't very good at making up my mind about which of those professions I wanted to pursue because each one seemed to exclude the other. So I was lucky enough to find the place where they intersected.
Who influenced your criticism?
I went to Yale and studied architecture with Vincent Scully, who played a huge role in shaping my sensibility. If my eye was formed by anybody, it was Scully more than any other individual.
How did you end up at the Times?
I went to the Times first as an editorial assistant on the Sunday magazine. And I really missed architecture, and then I started to do freelance architecture pieces for the Times and elsewhere. But I was increasingly restless being away from architecture. And then I had an amazing opportunity, which was the chance to move within the Times, to become the architecture critic.
That's quite a leap.
It was quite a leap. I use the word lucky a few times. At the time, Ada Louise Huxtable was at the Times. She had been there for many years but she was moving to a new assignment—part time on the editorial board, and part time, she would continue to be the senior architecture critic. So they were very deliberately looking for someone who would be a number two to her. Not someone who had a huge independent reputation. If I had had a more established reputation, I might not have gotten the job. My guess is that she encouraged her bosses to choose somebody who would be quite junior to her, so there's no question who the senior voice was. And I fit the bill.
How did you go about picking your topics?
I was young, eager, loved the opportunity to put my passions into print and would do anything. And the Times had, and still has, a vast appetite for copy. The needs were enormous. I recall very few instances of being told, "No, it's not a good idea. Don't do it."
When you wrote a review, did they ever question your opinion?
I don't remember that happening too many times. The Times has traditionally been pretty good about backing its critics. I recall having two arguments with the executive editor while I was there. One was a piece about the Art and Architecture building at Yale. The editors thought it was too arcane. It was the only time I was ever told that. I was never told that about my writing any other time.
There was another thing that had nothing to do with the newspaper—a freelance piece in another magazine about the truly wretched design of the Times newsroom. This was the first time they re-did it to accommodate the first generation of computers. Big carpets, tile floors and horrible lighting, and fake-wood Formica furniture. It was really tacky. The executive editor was quite upset, and thought I was disloyal. As an employee, I was supposed to say positive things about the newspaper, no matter what.
When you were starting out, were you self-conscious about the role or responsibility of an architecture critic?
An architecture critic has a lot of authority but not much real power. Power is a much more raw and direct force. Authority is respect and trust. I don't think architecture critics have the power. It used to be said that The New York Times theater critic can close a Broadway show. Well, that's power. But nobody tears down a building if an architecture critic doesn't like it.
The most important responsibility of the critic is not to be stupid, not to be vicious, and not to be ad hominem. And I don't believe I've ever been any of those things as a critic. I was never interested in attacking people as people—I only wanted to discuss the work. Negative reviews are often interpreted as personal attacks, which obviously they are not.
Frankly, as I look back at what I did at the Times, I am proud of all of it. The things I might redo are not the times when I was too harsh on something, but situations where I think I was too kind and too generous, too patient and too forgiving.
You're willing to admit you're wrong?
I've been wrong on some things. I think I've been a little bit too generous about good intentions. Therefore what errors in judgment I've made over the years have come from the mistake of putting too much weight on good intentions, which can bring bad results.
What's the most important quality for a critic?
I would say a combination of a passion and a thick skin—two things that don't always go together. Angry responses or reactions are part of the territory. I am the happiest when people realize I'm just doing my job. I would hope [angry readers] would not personally direct their anger to me.
Speaking of having a thick skin, are you friendly with Michael Sorkin today?
Yes, we actually are. I have great respect for him. The issue on which we probably had our nastiest arguments was Times Square, many, many years ago. And that's probably—if I were going to give you any example where my inclination to think in terms of good intentions rather than results was most manifest—it was in my writing on Times Square. I was far too slow to realize how badly conceived that project was, and how bad [Philip] Johnson's design was initially. I don't believe I was wrong in thinking that the basic premise of the master plan was basically right—it was basically right. The basic design schemes were terrible, and I was much too forgiving of them.
Was it the thick of postmodernism that clouded your judgment?
I think that might be right. And I think I was probably a bit more forgiving of postmodernism in general, too, because that, too, was about intentions. In the end, most of that stuff was no more than transition architecture to wean us away from something. Now we've come to a much more mature modernism, a more intelligent modernism.
How has the role of the critic changed since you've left the Times?
Everyone interprets the role differently. I don't think the role or obligation changes very much. The critic of the Times plays a very central role in the civic dialogue of New York.
How is your job different now writing for a weekly magazine?
It's very different. At The New Yorker, we don't try or aspire to be exhaustive. We don't try to cover everything. The New York Times has an obligation to cover everything. It's like, "If a tree falls in the forest and Times is not there to write about it, does it make a sound?" It can tire you out after a while. But at the New Yorker, we just write about what interests us, and what, over the course of the year, would make interesting types of pieces.
Andrew Yang is an associate editor at AN.
The first thing you think when you see the new luxury apartment building at Astor Place—a slick, undulating tower clad in sparkly green glass—is that it doesn't belong in the neighborhood. The tone of Astor Place is set by places like Cooper Union, the Public Theatre, and the gargantuan former Wanamaker store on Broadway: heavy, brawny blocks of masonry that sit foursquare on the ground. Louis Sullivan once described one of Henry Hobson Richardson's great stone buildings as a man with virile force—broad, vigorous, and with a whelm of energy. The new building, designed by Charles Gwathmey, is an elf prancing among men.
Of course, cities are often enriched by architecture that seems, at first, to be alien: the pristine glass towers of Mies van der Rohe and the sylph-like bridges of Santiago Calatrava have brought grace to countless harsh, older cityscapes. But this new building, which is on one of the most prominent sites in lower Manhattan, does not have a transforming effect. If, as Vincent Scully proposed, architecture is a conversation between generations, this young intruder hasn't much to say to its neighbors. Its shape is fussy, and the glass facade is garishly reflective: Mies van der Rohe as filtered through Donald Trump. Instead of adding a lyrical counterpoint to Astor Place, the tower disrupts the neighborhood's rhythm.
In an inelegant way, Gwathmey's building has exposed a truth about this part of lower Manhattan: inside those rough-and-tumble old masonry buildings is a lot of wealth. By designing a tower with such a self-conscious shimmer, the architect has destroyed the illusion that this neighborhood, which underwent gentrification long ago, is now anything other than a place for the rich. The thirty-nine apartments inside the Gwathmey building start at $2 million.
It is a paradox of the New York real estate market that nothing breeds gentility like harsh surroundings. Once, it all happened indoors—grimy factory floors in SoHo became expensive lofts. Sleekness was a private pleasure, not a public display. But the pair of exceptionally elegant glass towers designed by Richard Meier that went up on the western reaches of Greenwich Village a few years ago changed the rules. High-gloss modernism, preferably attached to the signature of a famous architect and dropped into an old industrial streetscape, became the hottest thing in Manhattan apartment architecture since Emery Roth invented the foyer.
Michael Sorkin started his career in criticism writing for the Village Voice in 1978 and went on to write the alternative weekly's architecture column for ten years. In the Voice's permissive, freewheeling editorial environment, he developed an unflinching, pugnacious writing style—indebted as much to the gonzo journalists of the 1960s as to iconoclasts in the design fields, from Archigram to Jane Jacobs to Robert Venturi. He quickly became notorious as a silver-tongued antagonist of the architectural elite. Taking Philip Johnson to task for his Nazi past, as well as admonishing The New York Times architecture critic Paul Goldberger (one of his unforgettable pieces was titled "Why Paul Goldberger Is So Bad: The Case of Times Square"), Sorkin is the embodiment of the fearless critic, becoming a hero to many (and a thorn in the side of a few).
Since his Voice days, Sorkin, now 57, has continued to write, as well as practice and teach. In all his work, he has consistently championed environmental issues, sustainability, and social justice. With his regular contributions to the Critique column in Architectural Record, Sorkin continues to serve as the profession's voice of outrage—and of moral reason.
Currently, he serves as director of the Graduate Program in Urban Design at CCNY, a program that he founded. His New York-based architectural practice, Michael Sorkin Studio, continues to promulgate his idealist, socialist vision in both practical and theoretical projects. His Village Voice columns are anthologized in Exquisite Corpse (Verso, 1991) and most recent book is Starting From Zero: Reconstructing Downtown New York (Routledge, 2003) and he is currently preparing five other titles, including Indefensible Space: The Architecture of the National Insecurity State (Routledge), Work on the City (Monacelli), and Fifteen Minutes in Manhattan (Reaktion Press).
Why and how did you get started as an architecture critic?
I first started writing about architecture in college, but I had always been interested. My mother gave me a copy of [Lewis] Mumford's The City in History when it first came out, which was always a touchstone for me. For years I thought Vallingby [the Swedish sustainable New Town] was the omega point of urban civilization. Fortunately, I finally saw it! Having always been interested in both architecture and writing, criticism was a natural progression. When I got to New York I quickly started writing for the Village Voice, which allowed me to indulge another of my ardors, left-wing politics.
Do you feel that left politics was much more of a cultural motivator when you started? And did that carry over into the architecture writing of the era?
Absolutely. I was under the spell of the doughty Marxism of the day. But there was very little architecture writing at the time—almost none in the daily press. Ada Louise Huxtable was the major exception, but there was very little architectural journalism in general. There were a few influential documents around—Archigram magazine, The Whole Earth Catalogue, and Complexity and Contradiction in Architecture—that were beginning to unsettle the moribund architectural climate from very different directions.
Did you have any other influences?
My prose style was certainly influenced by an undergraduate subscription to Private Eye Magazine, which authorized a certain latitude for the ad hominem, not to mention egregious punning. And then there was the triple whammy of Lewis Mumford, Jane Jacobs, and Rachel Carson, who provide a lovely synthesis of architecture, city, and environment.
How do you choose your subjects?
I have no specific method for choosing my subjects. Part of it is looking for the social meaning of the formal. Part of it is settling scores. And part is just defending one's taste. I've always been a designer as well as a writer so part of my project has always been to advance the agenda of my fellow travelers. And the Voice is a local paper, so I wrote a lot about New York.
Speaking of the Voice, did your editors there have much input in terms of subject matter or the tenor or your articles?
Almost no input in terms of subject matter. It was quite a free situation. They were always happy when I went for the throat, of course.
Who do you consider your audience?
The profession, for starters. Many of my books are directed a little more broadly—to the remnants of the left as well as to a wider circle engaged in urban and environmental struggles. I do feel a bit parochialized, writing primarily in the architectural, rather than more broadly-based, media.
What do you see as the primary role of the architecture critic? And how has it changed?
I see my primary role as an advocate for urban civilization and the planetary environment. That's the big picture. The smaller picture is writing about people, objects, and places I love. That hasn't changed. Of course, the performance of critics fluctuates with the seasons. The majority of critics nowadays are simply flacks: There are too many fashionistas and too few street fighters. We've been taken up into the culture of branding. I think that it is possible for architecture criticism to embody resistance, but it seems in most cases that irony and analysis stops short of availing an original position. People are too accepting of the will of the leviathan and they want their piece of the action.
Do you think that the same can be said of architecture these days? In which case how do you feel about the state of architecture?
I have mixed feelings. Most architecture and criticism is driven by motives too limited, by the bottom line or branding. But both are public projects and my architectural practice and my writing are always concerned with their social effects, their contribution to a more just environment. While I don't believe that architecture creates democracy, architects aren't mindful enough of the distributive effects of planning, the way in which architecture organizes privilege and equity. I think it's important for architecture to make propaganda for a better life, to resist the horror of Bush-world. I truly loathe the smug surfer culture that seems to be in the saddle these days.
Aaron Seward is Projects Editor at AN.
Reports of the death of modern architecture appear to have been greatly exaggerated. This, at any rate, seems to be the drift of the Museum of Modern Art's newly hung Transformations in Modern Architecture. The show has been breathlessly awaited by the architecture set for many years. When, everyone wondered, would Architecture and Design director Arthur Drexler make his move? While fierce controversy roiled over the fate of the modern movement, the museum remained strangely quiescent, almost aloof. The factions raged furiously, each hoping to win the museum to its cause. After all, MoMA virtually made modern architecture in America with its famous show of 1932, and a likewise definitive stand could conceivably have a similar impact today. For Drexler, the opportunity was enormous.
But so was the pressure. Anybody with any sense knew that old-fashioned modern architecture, with all its imputed evils, had to go, but what would replace it? The megastructural maniacs seemed to have been suppressed but did that mean that we were to have the quaint eclecticists or the nouveau neo-classicists? All that was certain was that everyone, except the most unreconstructed Miesians, was yapping for a change...
Still, MoMA temporized, hedging its bets, keeping up but never summing up: All hope for clarification was pinned on Transformations. Designers trembled over drafting tables, pens nervously poised, waiting to be told what to do next. Expectation was apoplectic; fortunes hung in the balance. Seventh Avenue shows a collection every season and the air is electric every time. The Architecture and Design Department makes a major statement only a few times in a lifespan. What was the word to be?
Alas, MoMA copped out. The show is like Hamlet on matte-board: Drexler couldn't make up his mind. Instead of a Cultural Revolution we get "Let a Hundred Flowers Blossom." Instead of leadership, vacillation.
Of course what's really interesting about the compilations is who gets left out. Here, the choices get wiggy. Virtually Philip Johnson's entire oeuvre is included but not a single Alvar Aalto. Anybody could become Philip Johnson given the right historical circumstances but only Aalto could have been Aalto. Vulgarians like Harrison and Abramowitz of Albany Mall fame survive the last cut but Pier Luigi Nervi doesn't even get the court. Is this sensible? Where are those splendid Dutchmen Herman Herzberger and Aldo van Eyck? Where are Steve Baer's Zomes and Bucky's geodesics? Where is SITE? Wasn't the Guggenheim finished in 1959? Some of this seems just plain bitchy. The whole town is asking why John Hejduk's fine work is not to be found with that of the other members of the New York Five, inexplicably reduced for the occasion to Peter Eisenman, Charles Gwathmey, Richard Meier, and Michael Graves...Ultimately, though, what do Drexler's peccadilloes matter: Group shows always entail a certain amount of grievance. Let them form a salon des refusés if they want.
Since 1973, Robert Campbell has been architecture critic of The Boston Globe and for many years, has been a regular contributor to Architectural Record's Critique column. At 68, Campbell is a consistent, informed voice on the scene, his writing enriched by his backgrounds in journalism and architecture.
In a September 2004 Architectural Record column, Campbell wrote, "I've always thought that a good model for any critic is Alice, the heroine of Alice in Wonderland and Through the Looking-Glass. Alice is constantly running into creatures who are crazy—the Queen of Hearts, the Mad Hatter, the White Rabbit—but they're crazy in a special way. They're obsessed by ideas, and they ignore real-world experience. Alice isn't fooled or overly impressed by her crazies, and neither should any critic be." Campbell's sobriety and unique insight, as one of the field's own practioners, earned him a Pulitzer Prize for distinguished criticism in 1996 and the medal for criticism from the American Institute of Architects (AIA) in 1980.
Why and how did you begin your career as a critic?
I was an English major and I didn't want to be a professor, so I went to Columbia University and tried journalism in New York for a few years, but I didn't like it. I decided to become an architect, and got my degree from Harvard's GSD in 1967. I had no thought of writing at that point, and didn't write for many years, while I was practicing. I met an editor from The Boston Globe and started writing for the newspaper in 1973. There was a great deal of enthusiasm about criticism at that time. There was an interest in preservation and the era of urban renewal was ending. Ada Louise Huxtable had begun writing for The New York Times in the 1960s and she essentially generated a career path for many others. Other papers were adding architecture critics to their ranks, like David Dillon at the Dallas Morning News and Paul Goldberger, who was already writing at the the Times as well.
What do you feel your role is, as an architecture critic for a major daily paper and at-large-advocate, observer, something else?
The architecture critic is not a consumer guide like other critics. The chief role of an architecture critic is to stimulate and participate in an ongoing conversation about the world we build and live in and what makes [projects] good or bad. When I started, as I said, there was a lot of interest. There have been periods of less interest. Today, it's hot again, but it is all about the star performer—characteristic of the media culture we're living in. This makes it incumbent on critics not to get sucked into the media whirlwind. We must weigh in on important issues. Blair Kamin does this well in Chicago.
What do you think of activist criticism, which Kamin, as well as Allan Temko in San Francisco, advocate?
I certainly think that activist criticism is appropriate and can be a positive force. Blair Kamin and Michael Sorkin, in different ways, are doing this. It is not my temperament to take that attitude, but it's certainly a valid strategy.
What are your feelings about what's going on in architecture today: the influence of computer technology on design, the rise of sustainable design, and other developments?
Certainly, computers are important. Young people are very good at them and they can make shapes that have never been made before. They are playing a game. It's easy to dream up new shapes, but it's difficult to give them meaning.
I am very interested in the growing importance of landscape architecture and the increasing integration of architecture and landscape. As for green buildings, many are largely symbolic. The bigger issues are sprawl and energy, I think. Certainly, symbols are important, and architects should take opportunities to make high-performance buildings that are also visually exciting in ways that are not just arbitrary. The only long-term green solution involves reorganizing the patterns by which we inhabit the earth.
How do you choose your subjects? How do you converse about a subject that many people may not understand?
I intuit what I think will be interesting. No one buys tickets to see buildings, so you have to think about what purpose you serve: to get people thinking and talking about the built environment. You might write about a building because it's great, bad, or otherwise important. I choose all my own topics. As for conversing about a subject that people care about but may not understand, I do the best I can. I enjoy making things clear.
What can be done to enhance the level of architectural literacy in this country, where only two percent of construction involves architects?
The level of architectural literacy is going up rapidly. The subject is in the magazines and newspapers more than before. Maybe people are more interested because more of them are moving from city to city, or because they are all traveling more.
Did you ever change your mind about anything you've written?
Of course I have; many times. But I don't go back to revisit. There's not much room at a paper to say, "I was wrong about that."
Do you think that having been a practicing architect gives you a special understanding as a critic?
Yes, in the same way that art historians or others bring special perspectives. I understand how collaborative architecture is, and the importance of time and money.
What critics have been significant influences for you?
Jane Jacobs was a huge influence, but beyond her, I can't really cite major architecture critics as my biggest influences. My models are from the English literature side of my background: Randall Jarrell, George Bernard Shaw, and Edmund Wilson.
You have talked about how the single-issue experts are to blame for poorly designed cities, and that generalists—such as designers and mayors—should be running the show. Why?
I don't think traffic experts and others should be deciding issues of city design. You need a broader perspective. The age of the expert is over. I think the worship of experts is way down; even doctors and lawyers don't get the respect they once did. But I'm not sure it's been replaced by healthy collaboration. In the the absence of experts, it is possible to get a kind of populist decision-making, or decision-preventing, in which every interest group or individual is consulted and, as a result, nobody can build anything that anyone dislikes. This leads to a kind of bland common-denominator world, punctuated by the occasional star icon.
Kira Gould is a Boston-based design writer.
A critic is supposed to stimulate a dialogue, not be one. So wrote the great Clement Greenberg. I seem to be one of only a few critics around who wasn't crazy about the new Museum of Modern Art in New York. Maybe I'll change my tune after a few more visits; Greenberg reversed his judgments sometimes, and it's greatly to his credittand if I do, I'll perform a mea culpa. But for now...
It isn't that MoMA's bad. There's nothing bad about it. It's just that it isn't good enough. It's elegant, but it lacks life and imagination, and those are qualities we used to associate with modernism.
New museums often open with a blizzard of hype. It's hard for critics not to be caught up in the excitement. Years ago, that happened with I. M. Pei's East Building for the National Gallery in Washington. More recently, it happened with Herzog & de Meuron's Tate Modern in London. I didn't like either of them at the time and I still don't. And I think a consensus opinion, over the years, has borne me out. I say this despite the AIA's recent Twenty-Five Year Award to the East Building. I recall when the East Building opened, the architect Jean Paul Carlhian, who founded the AIA's Committee on Design, said, "It is an airline terminal." It was and it is, with most of the art crammed into residual spaces around the edges of a vast, self-regarding, nearly empty concourse.
Anyway, here are my problems with MoMA:
There isn't any architecture. The design architect, Yoshio Taniguchi, was quoted more than once as saying that if MoMA gave him enough money, he could make the architecture disappear. Unfortunately, he's succeeded. Most of the museum consists of an endless rabbit-warren of more or less identical white-walled galleries with track-lit ceilings. Every attempt is made to remove any sense of the presence of architecture. A typical gallery wall, for example, appears not to touch the ceiling, the floor, or the adjacent walls. Instead all surfaces are divided from one another by a thin recessed shadow line. The effect is to make the wall appear to be floating, without substance. It looks not like a wall, but like a white projection screen. The paintings on it, as a result, begin to feel like projected images. You are in the placeless, timeless world of the slide lecture. Because the wall doesn't feel real, neither does the artwork. You begin to feel unreal yourself. Architecture has failed to create a place that either the paintings or you yourself can inhabit with a sense of presence.
MoMA argues that it was trying to avoid creating a destination building, like Frank Gehry's Bilbao, the kind of building that can upstage its contents. "It's all about the art," one curator told me. But this is a false dichotomy. The choice is not between no architecture and too much architecture. What's wanted is the right amount of architecture. Many museums—to cite a few, the Kimbell and Mellon by Kahn, the Maeght and Miro by Sert, the De Menil, Beyeler and Nasher by Piano, the Bregenz by Zumthor, the Pulitzer by Ando, the Dia:Beacon by Robert Irwin and OpenOffice—all find ways to articulate space clearly enough to give the artworks a place within which to exist.
Deyan Sudjic lives in an elegant Victorian house on the fringes of Regent's Park. In contrast to the opulence of the neighborhood, the room where we talk is rigorously stripped of detail, with austere white walls and a vast bleached wood table—not a book in sight. "Truth is," says Sudjic, " I'm between books right now." His latest, The Edifice Complex (just out in the U.S.) has, perhaps understandably, drained his formidable energies. The book, subtitled How the Rich and Powerful Shape the World, is a visceral, uncompromising analysis of the 21st century uber-architect, whom Sudjic criticizes as venal, opportunistic, only too eager to deal with tyrants.
This critical stance is characteristic of Sudjic, who co-founded Blueprint in the mid-1980s precisely to provide an alternative perspective on the profession. Sudjic also made time to write books, including the highly acclaimed 100-Mile City (Harvest/HBJ Books, 1992), a scholarly assessment of late-20th century urbanism. A supreme networker, Sudjic was named editor of Domus in 2000. His stewardship of the Milan-based magazine transformed it into a truly international forum for architecture, art, and design, which in turn made him an obvious choice to direct the 2002 Venice Architecture Biennale. He has also curated London exhibitions at the British Museum, the Royal Academy, and the Institute of Contemporary Arts. He is currently architecture critic for The Observer, the Sunday edition of the daily newspaper The Guardian.
How did you come to write about architecture?
My father was a journalist and my mother was hell-bent I shouldn't follow in his footsteps. I guess that's why I chose to study architecture in the first place but once at university I was forced to realize the dramatic limitations of my skills—not least during my year out in the Chelsea offices of Chamberlain Powell & Bon, architects of the Barbican complex in East London. I was also editing the student newspaper; Gordon Brown, UK Chancellor and Tony Blair's right hand man, was news editor at the time! Given a dearth of architecture work—this was the early 1980s—I reckoned that writing was, despite my mother's dire warnings, the way forward for me. Peter Murray, then editor of Building Design, gave me my first break. After a year I realized I was having a fantastic time. I certainly learned a great deal more about architecture as a writer than I had done studying it.
It wasn't long before you started Blueprint. What prompted you to do it? Did you feel architecture in the UK was too polite or clubby?
Blueprint was meant to be a bit of fun, a youthful sense that the existing UK magazines were run by managers with only a limited sense of what a magazine could be. It was meant to be a co-op, run collectively. We—the writers, designers, photographers and illustrators who got together to do it—all wanted a new, challenging outlet. I was also keen to broaden architecture's perspective, to make it a part of a wider visual culture, I guess influenced by Domus which dealt with art, industrial design, fashion, graphics, and urbanism.
Of course we were clubby too, but every generation succeeds by trashing their predecessors, so we just started another club. Encouraging good writing was also important.
Can you pinpoint key priorities you bring to your work as a critic?
If you are not entertaining, people will not read you. But that does not mean that you should be shallow. I think that you have a duty to be interesting, and interested, to use your eyes as well as your head. It's also important not to take architecture at face value. I would also rather not accept financial support from owners or architects to travel to see projects, but in the currrent climate of reduced budgets at newspapers and ever-more-far-flung projects it's hard to avoid it if you are going to keep up with the key buildings. Of course seeing them gives you a strange world view: Nobody else, not even the architects themselves, see Herzog & De Meuron in California one week, Daniel Libeskind in Tel Aviv the next, Norman Foster in Beijing the month after, followed by Rem Koolhaas in Porto.
What was the climate of criticism when you started out and how has it changed?
There were great people: Reyner Banham was a marvelous inspiration, in his style, and his range of subject matter, and I wanted to be able to write like that. I wanted to ensure that architecture could get into mainstream newspapers, and that meant having a direct approach—approaching the subject not from the preconceptions of architects or taking the work at face value.
You write today for both the general and specialized reader. How difficult is it to switch tone, frame of reference, et cetera? Do you feel a sense of responsibility to educate your lay audience?
The word "educate" really sets my teeth on edge when applied to journalism. You operate by seducing and surprising your audience into reading you. That means being as stylish a writer as you can, and trying to make sense of complex things in as direct a way as you can. I have not only written for specialists and a lay audience, but I have simultaneously been an editor and a writer—useful in terms of acquiring a sense of perspective.
Have you ever regretted a piece you've written?
I certainly regretted some headlines. By far the worst was for my obituary of Philip Johnson for which some bright spark came up with "A Nazi Piece of Work." There's no going back from that one!
Can you identify key differences between criticism in the UK and that of the U.S., or Italy, where you worked?
These are three very different cultures. Doing Domus I was acutely aware how different the Anglo-Saxon discussion was from the Italian—I could never be sure if it was the quality of the translation, or the sometimes maddening diffusion of the Italian language. Sometimes Anglo-Saxon directness translated into Italian offended people. I remember Mario Botta complaining to the magazine's owner that I had hired a gang of English mercenaries to disparage him. I suspect that Americans think that the British are a bit limited. We do not have the same intellectual rigor. In the newspapers, the U.S. gives its critics more space—2,000 words is common in The New York Times, whereas 800 is a standard length here. Personally I prefer not to write a detailed architectural description, I tend to talk about what a project means, rather than how it looks.
In a recent interview, Neil MacGregor, director of the British Museum, suggested that the basic principles of a museum should celebrate John Locke's civic humanism. Can you point to leading architects whom you feel champion the notion of civic humanism?
I believe great cities are the product of an exchange of ideas. What I fear most is no conversation, no discussion. Don't get me wrong, I'm not against shift-making buildings, but let's not just grab the next tower off the shelf, dust it off, and build it. There are inspired architects, great architects who want to engage in real ideas. The key thing is to create a forum where that's possible and it's the role of the critic to build that debate.
Do you believe that criticism has a direct effect on the evolution of architecture? Is there, or should there be, a tangible link?
No. As Charles Jencks says, critics are the messenger boys.
Robert Torday is associate director of ING Media, London, and contributes to Architects' Journal and ICON magazine.
Last week the East of England Development Agency launched what it described, with Pooterish grandiloquence, as an international competition to find a visionary plan for a landmark, or series of landmarks. The agency says it is looking for an icon that will foster a sense of identity for the region as a whole—to underscore its message that the East of England, is a region of ideas. All that was missing from its litany of threadbare received wisdom was a passing reference to its world-class ambitions.
No site has been specified, nor has the development agency committed any money to the project, which hardly inspires confidence, but Yasmin Shariff, an architect who is also a board member claims that this piece of wishful thinking is a fantastic opportunity for us to come together as a region and decide how to present ourselves to the rest of the world.
It's not hard to imagine what an Angel of the East might look like, or for that matter, a Lincoln opera house, faced with titanium fish scales, designed by Frank Gehry as a free-form blob, or an eccentrically exhibitionistic Santiago Calatrava footbridge across the Cam as being the sort of structure that the agency is after. Competitions such as this have become ubiquitous, leading all but inevitably to the kind of architecture that looks best reduced to a logo on a letterhead or to the confined spaces of one of those Eiffel-Tower-in-a snow-storm paperweights. It claims to be about inspiration but ends only in the obvious. The search for the architectural icon has become the ubiquitous theme of contemporary design.
Leaving aside the wounding possibility that the rest of the world is likely to remain just as indifferent to the fate of the Fens and Humberside, however they choose to present themselves, as it has ever since the collapse of the wool trade in the Middle Ages, the agency has a fight on its hands. If it is to stand out from an endless procession of decaying industrial backwaters, rural slums, and development areas that are equally star-struck, equally determined to build the icon that will bring the world beating a path to its door, then it must come up with something really attention-grabbing.
This is the way to an architecture of diminishing returns in which every sensational new building must attempt to eclipse the last one. It leads to a kind of hyperinflation, the architectural equivalent of the Weimar Republic's debauching of its currency. Everybody wants an icon now. They want an architect to do for them what Gehry's Guggenheim did for Bilbao, Jorn Utzon's Opera House did for Sydney, and Piers Gough's green-tiled public lavatory did for the Portobello Road.