Slated for the former City Winery site, the Silverstein Properties project will be located three blocks above the busy thoroughfare of Canal Street. 4 Hudson Square will take cues from the surrounding industrial-scale brick structures that populate the area. It will be comprised of three tower buildings—the largest standing 320-feet-tall—that will all emerge from a 10-story podium.
Taking up an entire city block, it will be a massive project with a large floor plate featuring floor-to-ceiling windows and an exterior grid of green terra cotta tile and anodized aluminum panels. The project will mimic the punched windows and facade materials of the other local buildings nearby. A series of setbacks will also define the upper floors of each structure, creating various terraces over a total of 19 stories.
Hudson Square, once the printing press capital of New York City, boasts tons of textured and aged buildings that each exude a strong presence—something the team at The Walt Disney Company wanted to embody in its contemporary office space. Set to hold up to 5,000 employees, 4 Hudson Square will be a major addition to the neighborhood when completed. Disney officials estimate its construction will wrap up in four years after the current building is demolished.
The ground floor of the project will be outfitted with retail and restaurants and will serve not just Disney staff, but the public as well.
Amenity-rich office buildings with ample communal public space are increasingly being pitched as attractive lures for the Manhattan neighborhood, which is undergoing a major corporate-led redevelopment. Many tech and media companies, including Squarespace, Horizon Media, and several design firms have claimed space in the neighborhood. Disney’s move to Hudson Square from their Upper West Side location seemingly cements the area’s future as a corporate campus. The headquarters will be one of the first large-scale, ground-up projects in the neighborhood and will be built on track to receive LEED and WELL Standard certifications.
Gensler is set to design the interiors for Disney while SCAPE will take on the exterior landscape.