Flower Power

Brooks + Scarpa unveils designs for new Southern California Flower Market in Los Angeles

Architecture News West
Brooks+Scarpa has revealed plans for a large-scale redevelopment of the Southern California Flower Market in Los Angeles. (Courtesy Brooks+Scarpa)
Brooks+Scarpa has revealed plans for a large-scale redevelopment of the Southern California Flower Market in Los Angeles. (Courtesy Brooks+Scarpa)

Los Angeles–based architects Brooks + Scarpa has revealed plans for the large-scale redevelopment of the 107-year-old Southern California Flower Market in Downtown Los Angeles. The proposal aims to replace the two existing industrial structures on a 3.8-acre site at 755 Wall Street with a mixed-use, podium-and-tower complex.

The proposed redevelopment would consist of a low-rise podium tower that will house mercantile facilities for the existing flower vendors along the ground floor, with between 50,000 and 60,000 square feet of office space and stacked parking above, while a second building on the site will consist of a 14-story apartment tower. That tower would include 290 apartments plus an undisclosed number of affordable units and would overlook a solar panel-topped amenity level meant for use by building residents.

View of Brooks+Scarpa's plans for a large-scale redevelopment of the Southern California Flower Market in Los Angeles. (Courtesy Brooks+Scarpa)

View of Brooks+Scarpa’s plans for a large-scale redevelopment of the Southern California Flower Market in Los Angeles. (Courtesy Brooks+Scarpa)

Preliminary renderings released for the project show a colorful, gridded tower rising out of the podium, with two of the tower’s exposures clad in what partner Angela Brooks described to Los Angeles Downtown News as flower-themed murals. Brooks went on to explain some of the inspiration for the project, telling the publication, “It’s the idea of using the flower. It’s going to be very modern in its design, but we’re trying to honor the Flower Market through the art.”


Detail view of Brooks+Scarpa's plans for a large-scale redevelopment of the Southern California Flower Market in Los Angeles. (Courtesy Brooks+Scarpa)

Detail view of Brooks+Scarpa’s plans for a large-scale redevelopment of the Southern California Flower Market in Los Angeles. (Courtesy Brooks+Scarpa)

The Flower Market was originally founded in 1909 by Japanese-American flower growers in a nearby area and moved to its current location in 1923. The Flower Mart is still owned by the descendants of that original group of owners and the proposed redevelopment scheme is part of a regional effort to preserve Los Angeles’s industrial and mercantile functions and heritage while accommodating a new and furious spurt of urban growth. The recently-revealed 6AM project by Swiss architects Herzog & de Meuron has similar conceptual underpinnings, with a housing tower and mercantile areas sharing the same site.

The project aims to break ground in 2018.

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